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My Resolution For 2012

Thursday, January 5th, 2012

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Setting goals is an important part of any business. Last year, I stated that my New Year’s resolution was to become better connected to GAWDA members. As I wrote, “I’m not interested in boosting my followers and connections for the sheer sake of numbers—my hope is to build a network that represents the voice of the industry, to bounce questions off of and to generate discussions.”

A year later, I feel that I have made progress on this continuous goal. One of the most rewarding experiences for me was attending the Spring Management Conference in Tampa and having people who I’d never met in person recognize me from my blog, LinkedIn or Twitter, or recall a phone conversation we’d had months before. Over time, many of these connections, online or over the phone, have turned into personal relationships.

Connecting with GAWDA members has helped me know what issues GAWDA members care about (To those of you reading this, I’m listening, if you have any topics you’d like to see us explore). And I hope, as a result, it has helped us create value for GAWDA members.

As far as the latter part of my goal, to generate discussions, I can see the voice of GAWDA getting louder every day. Several articles, particularly those in our On The Edge feature, have drummed up lively discussions. For me, the highlight was the conversation that followed as a result of an article about sales territories vs. market segmentation. It’s great to hear from people on both sides of the issue.

This year, I am setting a new goal, to learn the gases and welding industry in greater depth, to become more familiar with the products and services that distributors sell.  Like last year’s goal, this is a continuous goal. I’ve spoken with 50-year veterans of the industry who say they learn something new every day. This year, I’m making a concerted effort to keep learning. Any advice?

With that in mind, what is your resolution for 2012?