Home | Executive Dialogue | Carole Jesiolowski

Previewing The SMC Technology Discussion

Technology Panel from the 2011 SMC

Technology panel at the 2011 SMC in Tampa, FL

GAWDA members, get ready for an exciting and interactive technology discussion this coming Tuesday, May 1, at the Spring Management Conference. Social Media Speaker Karl Meinhardt will join GAWDA’s Management Information for an “audience” interactive technology session that will leave you with some great takeaway value.

Back in February, the Management Information Committee sent out a survey to find out what technology challenges are facing GAWDA members. We received a great response, hearing from more than 125 members. You submitted your answers, and the MI Committee is responding to the issues you identified as the greatest concerns.

We asked members “How would you rate your current level or use of technology at your company?” Most felt they could be doing more with technology, with more than 70% of respondents rating their technology use as medium (63%) or low (8%).

What’s keeping members from investing in technology? The results were mixed, with cost (39.4%) and support (32.1%) selected as the greatest concerns.

We asked members “What is your biggest Information Technology problem or concern?” The overwhelming response was “Keeping up with the latest technology and how it can be leveraged to help my business.”

So what technologies do members want to know more about? We received a wide range of responses, and a few technologies emerged as most important to GAWDA members. Is there any value to mobile devices or are they just another IT gizmo?  Is Cloud Computing a passing another passing phase, or is it something I can leverage it within my organization to cut operational costs? These are a few of the questions we will address in our panel discussion.

If you think Social Media is just another passing phase or a cool toy your children play with…think again! Karl Meinhardt will be sure to “wow” you with his unique take on Social Media and how you can leverage it (for “Free”) as a sales and marketing tool and stay more closely connected to your customers.

Join us for a provocative and interactive technology discussion on Tuesday, May 1, to find out what the experts say you should be doing and how your peers are leveraging technology to gain the competitive advantage!

Chris Dominiak Guest Blogger Chris Dominiak is chair of GAWDA’s Management Information Committee. He is manager of information systems and technologies at Norco in Boise, ID.
Read recent posts


You may also like ...